Comments on: How Post Cereal Prepares Accurate Forecasts from Promotional and Marketing Activities https://demand-planning.com/2010/08/27/how-post-cereal-prepares-accurate-forecasts-from-promotional-and-marketing-activities/ S&OP/ IBP, Demand Planning, Supply Chain Planning, Business Forecasting Blog Wed, 08 Sep 2010 15:56:25 +0000 hourly 1 https://wordpress.org/?v=6.6.4 By: admin https://demand-planning.com/2010/08/27/how-post-cereal-prepares-accurate-forecasts-from-promotional-and-marketing-activities/#comment-153 Wed, 08 Sep 2010 15:56:25 +0000 https://demand-planning.com/?p=930#comment-153 I worked on a Planning Project that was to marry the Financial Planning Process to the Seasonal Planning Process. You are very correct. Trying to get them to agree on a number is difficult. We tried using a hierarchical planning process where the seasonal plans were part of the overall financial plans.

The issue (other than number agreement) was timing. Seasonal plans fall under the 2 to 6 month Time Frame while the Finance Plans fall under a fiscal plan (by category).

The issue is and remains the timing. Seasonal planners cannot wait for a fiscal year plan to finalized to create the seasonal plan. They will miss business opportunities if they wait.

They also do not agree on how to calculate the numbers. . . . . . . . . . .

Posted by Kathy Swaim

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